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Hello friends!
When you’ve invested in a business coaching program and done the work, but you haven’t seen good results, are you the problem? Probably not.
Some coaching programs set you up for failure instead of success. Let’s talk about what you need to know so you can make the right choice for your business.
Sarah
Coaching program offers from seven-figure coaches are exciting and intriguing. You sign up because you want to learn the things that they’re doing. But when you’ve done all the work and you don’t see the results, what happened? Is that seven-figure coach wrong?
The coach isn’t wrong about what worked for them. But they may be wrong about their system working for you:
1, Impossible scaling. Just because a successful coach has scaled their own business, does not mean that a beginning coach can ever achieve that level of income using the coach’s program.
2. Outdated social advice. Some seven-figure coaches teach the same social media skills that made them money. But the digital world changes fast, and if their advice is over two years old, it’s outdated. It’s never going to work the way a customer has been told it will.
Here’s an example from my own experience. I invested in a coaching program from a seven-figure coach. Her key teaching was to start with an entry level offer priced under $400. Once you have earned six figures from your low-ticket offer, you should add the high-ticket coaching program.
Sounds good, doesn’t it? Make a good income with easy sales while scaling to six figures?
The problem is it doesn’t work. Simple math explains why. I priced my entry level offer at $250. According to the program, I would keep selling that offer until I hit the magic $100,000 number. But I didn’t have the large audience that the seven-figure coach had. A good month for me in a new business was two to three sales. Making 400 sales was mind-blowing, and would take years. And if I wanted to do six figures in a calendar year, I would need to make—wait for it—about thirty-three sales every single month.
Another big factor in failed business coaching programs is outdated information. When a seven-figure coach promises to teach you the same social media strategies they used to build their business, that’s an attractive offer.
The problem is that if the course is over two to three years old, those online strategies have changed. What used to work doesn’t anymore. This isn’t going to change, since social media and online business are shifting and evolving. What worked for that coach, and what they still teach, isn’t going to work for you.
When you’re looking for a group coaching program, do your due diligence.
Check the math: is the teaching scalable? Check the revision date on the course: Is the information current?
If the answers to both questions are “Yes,” then what is the next critical question to ask to help ensure your success?
The Question: Will the coach customize the group program to you and your business?
Answer: High-touch coaches do.
High-touch coaches like this offer group programs and also get on calls with students. They adapt their strategy to your specific goals, desires, needs, and niche.
My current coach models a group program with high-touch interaction. I’ve adopted this process in my own coaching program because it worked so well. This approach has the same foundational strategy for a group, but the coach customizes it to each student and their business.
If you are feeling disillusioned because you haven’t seen the results you expected with other coaching programs, don’t give up. I understand you might be afraid to make another investment, because what if you don’t succeed again? I want to encourage you. What if the problem wasn’t you, but a bad fit with that coaching program? This doesn’t mean that you won’t see success in the future.
My high-touch Profitable Facebook Group Program can help you achieve that success. I built in contact with every student so we can customize the program to best suit your specific business goals.
Chat soon!
Sarah
P.S. Listen to the full podcast episode for more of my thoughts on online community platforms and why I’m staying on Facebook.
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